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Seltzer & Cider Fest ‘25

Saturday, July 26, 2025
4:00 PM 8:00 PM

Breese Stevens Field 917 East Mifflin Street Madison, WI, 53703 United States (map)

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SELTZER & CIDER FEST 2025

presented by Blake’s Hard Cider, Co.

SATURDAY, JULY 26th, 2025

BREESE STEVENS FIELD | MADISON, WI

Early Entry: 4:00 PM | Gates: 5:00 PM | Ends: 8:00 PM (CST)

Tickets Are ON SALE NOW

See Our growing List of Vendors and Afficianados Below…

GET YOUR SELTZER & CIDER FEST TICKETS HERE & NOW

Seltzer & Cider Fest Returns for a Fifth Year to Breese Stevens Field

Our annual celebration of all things seltzer, cider, and beyond is returning for a fifth year to its forever home at Historic Breese Stevens Field on Saturday, July 26th, 2025 from 5p - 8p (CST). VIP Entry begins at 4p.

Seltzer & Cider Fest, presented by Blake’s Hard Cider Co., is a ticketed event designed to celebrate and explore the barrage of local and national hard seltzer, cider, tea, canned cocktail/mocktail, kombucha, and other non-malt based beverages that’ve become a mainstay in grocery store aisles in the past few years.

Enjoy Comraderie, Education, Games, Music, and a Special 30-Minute Perfomance from Madison’s

Black Star Drum Line

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Black Star Drum Line was created in 2008 by award-winning drummer/percussionist Joey B. Banks. It provides kids in the Madison community with an opportunity for creative expression through the "Percussive Arts." Director Joey B. Banks incorporates diversity, respect for self and others, unity, and mastery as the core elements of the youth development model. He developed this model while working as a youth development professional for over 30 years in the Madison area. To date, the group has performed over 1000 times in Wisconsin and the Madison area community. As Director Joey B. Banks says, "Black Star Drum Line will get you off your feet and dancing to that drumline beat!"

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Gates for the event will open for VIP early entry Begins at 4:00 PM and General Admission at 5:00 PM (CST).

The event will run until 8:00 PM on July 26th, 2025 (with a Rain Date of July 27th) at Historic Breese Stevens Field (917 E. Mifflin St., Madison, WI, 53704).

Tickets for Seltzer & Cider Fest ‘25 are ON SALE NOW!

Tickets for this event commence at $10 for the Untitled Art N/A Designated Driver (UADD) ticket, which includes unlimited non-alcoholic beverages throughout the event.

General Admission (GA) tickets are $45 and include a souvenir 5oz sampling glass along with three hours of unlimited sampling of over 100 varieties.

VIP tickets are $70 and offer an additional hour of tasting via early access at 4 PM, access to a Mediterranean buffet (Creamy Hummus, Red Pepper Hummus, Extra Virgin Olive Oil, Cured Olives, Pita, Cucumber, Local Grape Tomato, Radish (NF, DF, GF, VN)) and Fresh Fruit bar throughout the event. VIP guests also receive a unique, limited VIP Seltzer & Cider Fest branded tasting glass.